ProjectContexts is a cloud-based project management platform that goes beyond task scheduling to integrate real world "contexts" that affect all projects, from team efficiency and customer complaints to supplier reliability to regulatory amendments. CEO Roland Vander Straeten created ProjectContexts to address the frustrating gaps he experienced using other project management software

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The challenge

ProjectContexts required a new website that positioned their software as  a solution for any Project Manager working in the wind energy, automotive, aerospace and railway industries. In addition, the client needed assistance with visioning their user experience, from discovery to product implementation.

The solution

Northern Village worked with the client to create a Marketing Strategy that would increase the client's visibility with their chosen market. We were also able to refine the user journey by making strategic adjustments to and suggestions for website design, site navigation, and product design.